hdr_mktg2

We are a credit union marketer's marketing agency. Unlike most general marketing or advertising agencies that serve credit unions, we have actually worked in a credit union marketing department (and a few us for banks...but we don’t like to talk about that). As such, we have a seemingly exclusive understanding and experience that serves our clients beyond that of a “normal” agency.

From the very first moment, we immerse ourselves into your credit union’s culture, becoming instant team members and applying our extensive experience to any number of challenges and/or projects, producing results-driven creative, campaigns, plans and brands.

At BA we are more than a strategic asset that helps you create an actionable marketing plan; we also serve as your tactical team. Once the plan is in place you needn’t worry, as our experienced team is well versed in actually putting the plan into action and accomplishing the mission.

The BA Group’s marketing and media plans are known not only for their attention to detail, but for their ability to realistically achieve what they were designed for...results.

Here is a list of just some of the ways BA can help you achieve your marketing goals:

  • Marketing planning and budget development
  • Marketing project and portfolio development, implementation and ongoing management
  • Current practices and brand analysis
  • Rebranding from creation to execution through ALL channels
  • Image, awareness and brand consulting, development and implementation
  • Media plans and buying, ad development, and production management
  • Unique target mail list acquisition (lifestyle, demographic & behavior data)
  • Campaign and cross-promotional campaign development
  • Survey and focus group development and moderator

Check out our BA News page for helpful and inspirational marketing and planning advice. Also try our Facebook page - a virtual message board and resource for credit union executives and CU related partners and vendors.